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The Strategic Communicator’s Playbook: How to Connect with Anyone Using the 4-Color Code

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The Strategic Communicator’s Playbook: How to Connect with Anyone Using the 4-Color Code

Why do some conversations click while others clash ? Why does talking to some people feel effortless, while with others it feels impossible? It often boils down to a fundamental mismatch in communication styles. We all have a default way of speaking and processing information. The problem is, we often project our own style onto others, assuming everyone values the same things we do. This is where true strategy comes in. By understanding the primary "color" of communication—both for yourself and for others—you can adapt your delivery to build rapport, gain buy-in, and make your message land every single time. This framework, popularized by Thomas Ericson in Surrounded by Idiots , categorizes people into four colors: Reds (driven by power and results), Greens (driven by peace and stability), Blues (driven by logic and structure), and Yellows (driven by fun and connection). Let's break down the playbook. Step 1: Identify Your Primary Color While we are all a mix of th...

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Microsoft partners Plaid to turn Excel into a Personal Finance Management app

Microsoft has teamed up with Plaid to let users automatically import their bank and credit card account data into a new personal finance tool called Money in Excel. Money in Excel features a Plaid integration, and the new capabilities essentially turn the spreadsheet software into a FinTech app. It allows users to securely connect their financial accounts, import the data within them, sync balances and transactions over time, and, ultimately, gain greater insights into their financial health. The collaboration works by providing Plaid with a permissioned connection to financial accounts from the Plaid Link inside the Microsoft Money in Excel system. Once the accounts are linked up, there will be access to transaction and balance history to help show an updated and whole financial picture. There’s a Monthly Snapshot as well which will have personalized graphs and charts to help users better understand spending behaviors. Money in Excel will be initially available to Microsoft 365 su...

Gentle games are helping to cope with COVID-stress

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UOB and Lazada Partner to Offer Enhanced Banking and Retail Solutions

United Overseas Bank (UOB) has partnered with the Lazada Group, a leading Southeast Asian e-commerce platform, to provide retail products and banking solutions for their combined customer base in Singapore, Malaysia, Indonesia, Thailand, and Vietnam. This partnership aims to increase access to financing for e-commerce sellers on the Lazada platform and offer a more rewarding experience for customers shopping on the platform. The strategic collaboration will tap on Lazada's technology and UOB's expertise in financial products, digital banking services, and established trust with customers. This will enable both customers and sellers to access better payment and financial services that meet their specific needs. UOB will offer new customers in Singapore Lazada cashback vouchers worth up to $200 as a welcome gift. Additionally, UOB will continue the partnership of the Citi-Lazada co-brand credit cards in Thailand, Malaysia, and Vietnam, and refresh them as new UOB-Lazada co-brand ...

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