Apple Music Subscription Prices Increase Starting July 2026
Apple Music: Subscription Price Increase in Malaysia (July 2026)
Apple Music is a music streaming service developed by Apple Inc. that provides access to over 100 million songs, curated playlists, and exclusive content. It competes in the digital audio streaming category and solves the problem of on-demand music access without individual purchases. As of July 2026, Apple Music raised its subscription prices in Malaysia, affecting individual, family, and student plans. The new rates were first reported by Lowyat.net.
Key Facts
| Attribute | Value |
|---|---|
| Service | Apple Music |
| Provider | Apple Inc. |
| Price hike effective date | July 2026 |
| New Individual plan (monthly) | RM12.90 |
| New Family plan (monthly) | RM19.90 |
| New Student plan (monthly) | RM6.90 |
| Previous Individual plan | RM10.90 |
| Previous Family plan | RM16.90 |
| Previous Student plan | RM5.90 |
| Currency | Malaysian Ringgit (RM) |
| Region | Malaysia |
What Are the New Apple Music Prices in Malaysia?
Starting July 2026, Apple Music’s individual plan in Malaysia costs RM12.90 per month, the family plan costs RM19.90 per month, and the student plan costs RM6.90 per month. These represent increases of RM2.00, RM3.00, and RM1.00 respectively over the previous rates.
According to the Lowyat.net report, the price adjustment applies to all new and existing subscribers. Existing subscribers will see the new charges on their next billing cycle after July 1, 2026. The report did not specify whether the price hike applies to annual subscription tiers.
“Apple Music has increased its subscription prices in Malaysia starting July 2026, with the individual plan now costing RM12.90 per month, up from RM10.90.”
Lowyat.net, 2026
Apple Music’s individual plan in Malaysia rose by RM2.00 to RM12.90 per month effective July 2026, as reported by Lowyat.net.
Why Did Apple Increase Prices?
The source material does not provide an explicit reason from Apple for the price increase. However, industry trends suggest that rising licensing costs, inflation, and investments in audio quality (such as Lossless and Spatial Audio) often drive such adjustments. The Lowyat.net article did not include a statement from Apple explaining the change.
In previous global price hikes, Apple cited increased operating costs and expanded content offerings. Without official confirmation, the exact rationale for the Malaysian increase remains unconfirmed by Apple.
No official reason for the Apple Music price increase in Malaysia was provided in the Lowyat.net report.
How Does the New Price Compare to Previous Rates?
The new prices represent a percentage increase of approximately 18.3% for the individual plan, 17.8% for the family plan, and 16.9% for the student plan compared to the previous rates. The table below shows the old and new monthly fees.
| Plan | Old Price (RM) | New Price (RM) | Increase (RM) | Percentage Increase |
|---|---|---|---|---|
| Individual | 10.90 | 12.90 | 2.00 | 18.3% |
| Family | 16.90 | 19.90 | 3.00 | 17.8% |
| Student | 5.90 | 6.90 | 1.00 | 16.9% |
The individual plan saw the largest absolute increase of RM2.00, while the student plan had the smallest absolute increase of RM1.00.
Who Is This For?
This price change affects all Apple Music subscribers in Malaysia, including new sign-ups and existing users on monthly billing cycles. It is particularly relevant for Malaysian consumers who use the service for personal listening (individual plan), families sharing an account (family plan), or students with verified educational status (student plan).
Users on annual subscriptions or those who joined before the price hike may be subject to the new rates upon renewal. The Lowyat.net article did not specify any grandfathering provisions.
All Malaysian Apple Music subscribers on monthly plans will see higher charges starting July 2026.
Common Questions
When did the Apple Music price increase take effect in Malaysia?
The price increase took effect in July 2026. Existing subscribers were charged the new rates on their next billing cycle after July 1, 2026.
What are the new monthly rates for Apple Music in Malaysia?
The individual plan is RM12.90, the family plan is RM19.90, and the student plan is RM6.90 per month. All prices are in Malaysian Ringgit.
Did Apple provide a reason for the price hike?
According to the Lowyat.net report, Apple did not issue a statement explaining the price increase. The article did not include any official rationale from the company.
Sources and Methodology
This article is based on the Lowyat.net report titled “Apple Music Subscription Prices Increase Starting July 2026” published in 2026. The report is the primary and only source used. All price figures are presented in Malaysian Ringgit (RM) as originally reported. No currency conversion was applied. The article was last updated on July 1, 2026.